Sindhu Singh

9 papers and 333 indexed citations i.

Sindhu Singh has authored 9 papers that have received a total of 333 indexed citations. This includes 8 papers in Information Systems and Management, 4 papers in Sociology and Political Science and 4 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Technology Adoption and User Behaviour (8 papers), Digital Marketing and Social Media (4 papers) and Customer Service Quality and Loyalty (4 papers). Sindhu Singh is often cited by papers focused on Technology Adoption and User Behaviour (8 papers), Digital Marketing and Social Media (4 papers) and Customer Service Quality and Loyalty (4 papers) and collaborates with scholars based in India and Hong Kong. Sindhu Singh's co-authors include Rajesh Kumar Srivastava and Vivek Srivastava and has published in prestigious journals such as International Journal of Bank Marketing, Journal of Global Marketing and Journal of Financial Services Marketing.