Stuart Van Auken
About
Stuart Van Auken has authored 38 papers that have received a total of 601 indexed citations.
This includes 13 papers in Management of Technology and Innovation, 12 papers in Marketing and 10 papers in Social Psychology. The topics of these papers are Management and Marketing Education (12 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Accounting Education and Careers (7 papers). Stuart Van Auken is often cited by papers focused on Management and Marketing Education (12 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Accounting Education and Careers (7 papers) and collaborates with scholars based in United States and China. Stuart Van Auken's co-authors include Subhash C. Lonial, Thomas E. Barry, Shekhar Misra, Arthur J. Adams and William J. Ritchie and has published in prestigious journals such as Journal of Marketing Research, Journal of the Academy of Marketing Science and Journal of Consumer Psychology
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