Thomas E. Barry
About
Thomas E. Barry has authored 35 papers that have received a total of 782 indexed citations.
This includes 15 papers in Marketing, 12 papers in Sociology and Political Science and 4 papers in Gender Studies. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (12 papers), Marketing and Advertising Strategies (5 papers) and Consumer Market Behavior and Pricing (4 papers). Thomas E. Barry is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (12 papers), Marketing and Advertising Strategies (5 papers) and Consumer Market Behavior and Pricing (4 papers) and collaborates with scholars based in United States. Thomas E. Barry's co-authors include Daniel J. Howard, Stuart Van Auken, Michael Harvey, Richard W. Hansen and Alan J. Dubinsky and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of the Academy of Marketing Science
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