Surej P. John
About
Surej P. John has authored 14 papers that have received a total of 197 indexed citations.
This includes 10 papers in Sociology and Political Science, 7 papers in Marketing and 4 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Customer Service Quality and Loyalty (4 papers). Surej P. John is often cited by papers focused on Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Customer Service Quality and Loyalty (4 papers) and collaborates with scholars based in New Zealand, Malaysia and India. Surej P. John's co-authors include Roy Larke, Mark Kilgour, Sanjaya Singh Gaur and Rouxelle de Villiers and has published in prestigious journals such as Journal of Retailing and Consumer Services, Journal of Travel & Tourism Marketing and Journal of Hospitality and Tourism Management
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