Swinder Janda
About
Swinder Janda has authored 38 papers that have received a total of 1.8k indexed citations.
This includes 23 papers in Organizational Behavior and Human Resource Management, 21 papers in Marketing and 13 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (23 papers), Consumer Behavior in Brand Consumption and Identification (13 papers) and Consumer Retail Behavior Studies (9 papers). Swinder Janda is often cited by papers focused on Customer Service Quality and Loyalty (23 papers), Consumer Behavior in Brand Consumption and Identification (13 papers) and Consumer Retail Behavior Studies (9 papers) and collaborates with scholars based in United States, South Korea and Australia. Swinder Janda's co-authors include Hong‐Youl Ha, Philip J. Trocchia, Siva Muthaly, Jeff B. Murray and C. P. Rao and has published in prestigious journals such as Industrial Marketing Management, European Journal of Marketing and Psychology and Marketing
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