Teresa A. Swartz
About
Teresa A. Swartz has authored 13 papers that have received a total of 1.1k indexed citations.
This includes 6 papers in Sociology and Political Science, 6 papers in Marketing and 3 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Service and Product Innovation (3 papers), Digital Marketing and Social Media (3 papers) and Customer Service Quality and Loyalty (3 papers). Teresa A. Swartz is often cited by papers focused on Service and Product Innovation (3 papers), Digital Marketing and Social Media (3 papers) and Customer Service Quality and Loyalty (3 papers) and collaborates with scholars based in United States. Teresa A. Swartz's co-authors include Stephen Brown, Nancy Stephens, Dawn Iacobucci and Norm Borin and has published in prestigious journals such as Journal of Marketing, Journal of the Academy of Marketing Science and Journal of Advertising
In The Last Decade
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