Thorsten Teichert

64 papers and 1.6k indexed citations i.

Thorsten Teichert has authored 64 papers that have received a total of 1.6k indexed citations. This includes 31 papers in Marketing, 20 papers in Sociology and Political Science and 15 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (19 papers), Digital Marketing and Social Media (13 papers) and Innovation and Knowledge Management (11 papers). Thorsten Teichert is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (19 papers), Digital Marketing and Social Media (13 papers) and Innovation and Knowledge Management (11 papers) and collaborates with scholars based in Germany, United Kingdom and Australia. Thorsten Teichert's co-authors include Rohit H. Trivedi, Liu Yong, Iwan von Wartburg, Feng Hu and Katja Rost and has published in prestigious journals such as NeuroImage, Research Policy and Journal of Business Research.