Timothy B. Heath

36 papers and 1.1k indexed citations i.

Timothy B. Heath has authored 36 papers that have received a total of 1.1k indexed citations. This includes 22 papers in Marketing, 12 papers in Economics and Econometrics and 11 papers in General Decision Sciences. The topics of these papers are Consumer Market Behavior and Pricing (15 papers), Decision-Making and Behavioral Economics (11 papers) and Consumer Behavior in Brand Consumption and Identification (11 papers). Timothy B. Heath is often cited by papers focused on Consumer Market Behavior and Pricing (15 papers), Decision-Making and Behavioral Economics (11 papers) and Consumer Behavior in Brand Consumption and Identification (11 papers) and collaborates with scholars based in United States, France and Singapore. Timothy B. Heath's co-authors include Subimal Chatterjee, Michael McCarthy, Suman Basuroy, David L. Mothersbaugh and Sandra Milberg and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Consumer Research