Todd Pezzuti
About
Todd Pezzuti has authored 12 papers that have received a total of 271 indexed citations.
This includes 9 papers in Marketing, 6 papers in Sociology and Political Science and 4 papers in Human-Computer Interaction. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (9 papers), Digital Marketing and Social Media (6 papers) and Digital Communication and Language (4 papers). Todd Pezzuti is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Digital Marketing and Social Media (6 papers) and Digital Communication and Language (4 papers) and collaborates with scholars based in Chile, United States and China. Todd Pezzuti's co-authors include James M. Leonhardt, Cornelia Pechmann, Caleb Warren, Jae‐Eun Namkoong and Julian R. Keith and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and Journal of Consumer Psychology
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