Tony C. Garrett

26 papers and 943 indexed citations i.

Tony C. Garrett has authored 26 papers that have received a total of 943 indexed citations. This includes 12 papers in Organizational Behavior and Human Resource Management, 11 papers in Strategy and Management and 11 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (9 papers), Digital Marketing and Social Media (8 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers). Tony C. Garrett is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Digital Marketing and Social Media (8 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers) and collaborates with scholars based in South Korea, New Zealand and China. Tony C. Garrett's co-authors include Brendan Gray, Sheelagh Matear, Sarah Wakes and Donald R. Self and has published in prestigious journals such as Journal of Cleaner Production, Journal of Business Research and Journal of Business Ethics