Tony Lachowetz
About
Tony Lachowetz has authored 21 papers that have received a total of 274 indexed citations.
This includes 9 papers in Marketing, 7 papers in Sociology and Political Science and 7 papers in Gender Studies. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (9 papers), Sports, Gender, and Society (6 papers) and Customer Service Quality and Loyalty (6 papers). Tony Lachowetz is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Sports, Gender, and Society (6 papers) and Customer Service Quality and Loyalty (6 papers) and collaborates with scholars based in United States. Tony Lachowetz's co-authors include John Spencer Clark, Richard L. Irwin, Kurt Schimmel, James M. Gladden and Mark A. McDonald and has published in prestigious journals such as The Journal of Strength and Conditioning Research, Journal of Management & Organization and International Journal of Sports Marketing and Sponsorship
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