Tony Proctor
About
Tony Proctor has authored 54 papers that have received a total of 449 indexed citations.
This includes 10 papers in Experimental and Cognitive Psychology, 10 papers in Strategy and Management and 8 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Creativity in Education and Neuroscience (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Media, Gender, and Advertising (4 papers). Tony Proctor is often cited by papers focused on Creativity in Education and Neuroscience (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Media, Gender, and Advertising (4 papers) and collaborates with scholars based in United Kingdom, Cyprus and Japan. Tony Proctor's co-authors include Ioanna Papasolomou, Philip J. Kitchen and Kim Hua Tan and has published in prestigious journals such as Omega, Management Decision and Journal of Marketing Management
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