Tzung‐Cheng Huan
About
Tzung‐Cheng Huan has authored 100 papers that have received a total of 2.5k indexed citations.
This includes 60 papers in Sociology and Political Science, 44 papers in Organizational Behavior and Human Resource Management and 39 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (33 papers), Diverse Aspects of Tourism Research (32 papers) and Consumer Behavior in Brand Consumption and Identification (26 papers). Tzung‐Cheng Huan is often cited by papers focused on Customer Service Quality and Loyalty (33 papers), Diverse Aspects of Tourism Research (32 papers) and Consumer Behavior in Brand Consumption and Identification (26 papers) and collaborates with scholars based in Taiwan, China and United States. Tzung‐Cheng Huan's co-authors include Xinhua Guan, Shih-Shuo Yeh, Lishan Xie, Yaoqi Li and Wen-Long Zhuang and has published in prestigious journals such as Journal of Business Research, Tourism Management and Expert Systems with Applications
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