Vikas Gupta

35 papers and 500 indexed citations i.

Vikas Gupta has authored 35 papers that have received a total of 500 indexed citations. This includes 20 papers in Marketing, 19 papers in Sociology and Political Science and 13 papers in Food Science. The topics of these papers are Diverse Aspects of Tourism Research (18 papers), Consumer Behavior in Brand Consumption and Identification (16 papers) and Culinary Culture and Tourism (12 papers). Vikas Gupta is often cited by papers focused on Diverse Aspects of Tourism Research (18 papers), Consumer Behavior in Brand Consumption and Identification (16 papers) and Culinary Culture and Tourism (12 papers) and collaborates with scholars based in India, Fiji and United Kingdom. Vikas Gupta's co-authors include Kavita Khanna, Raj Kumar Gupta, Saurabh Kumar Dixit, Gilbert Owusu and Pornpisanu Promsivapallop and has published in prestigious journals such as International Journal of Contemporary Hospitality Management, British Food Journal and Tourism Review