Wujin Chu

About

Wujin Chu is a scholar working on Marketing, Sociology and Political Science and Management Science and Operations Research. According to data from OpenAlex, Wujin Chu has authored 50 papers receiving a total of 3.5k indexed citations (citations by other indexed papers that have themselves been cited), including 32 papers in Marketing, 11 papers in Sociology and Political Science and 10 papers in Management Science and Operations Research. Recurrent topics in Wujin Chu’s work include Consumer Market Behavior and Pricing (14 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Digital Marketing and Social Media (7 papers). Wujin Chu is often cited by papers focused on Consumer Market Behavior and Pricing (14 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Digital Marketing and Social Media (7 papers). Wujin Chu collaborates with scholars based in South Korea, United States and Australia. Wujin Chu's co-authors include James D. Hess, Eitan Gerstner, Chris Baumann, Jeffrey H. Dyer and Erin Anderson and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Organization Science.

In The Last Decade

Fields of papers citing papers by Wujin Chu

Since Specialization

EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Wujin Chu. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Wujin Chu may publish in the future.

Countries citing papers authored by Wujin Chu

Since Specialization

Citations

This map shows the geographic impact of Wujin Chu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Wujin Chu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Wujin Chu more than expected).

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