Xingbao Hu

7 papers and 337 indexed citations i.

Xingbao Hu has authored 7 papers that have received a total of 337 indexed citations. This includes 7 papers in Sociology and Political Science, 5 papers in Marketing and 2 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (7 papers), Diverse Aspects of Tourism Research (3 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). Xingbao Hu is often cited by papers focused on Digital Marketing and Social Media (7 papers), Diverse Aspects of Tourism Research (3 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers) and collaborates with scholars based in United States, Macao and Hong Kong. Xingbao Hu's co-authors include Yang Yang, Sangwon Park, Xiang Li, Yingsha Zhang and Su Qin and has published in prestigious journals such as Tourism Management, International Journal of Hospitality Management and International Journal of Contemporary Hospitality Management