Xu Zheng
About
Xu Zheng has authored 18 papers that have received a total of 324 indexed citations.
This includes 11 papers in Strategy and Management, 6 papers in Organizational Behavior and Human Resource Management and 5 papers in Economics and Econometrics. The topics of these papers are Customer Service Quality and Loyalty (6 papers), Franchising Strategies and Performance (5 papers) and Innovation and Knowledge Management (3 papers). Xu Zheng is often cited by papers focused on Customer Service Quality and Loyalty (6 papers), Franchising Strategies and Performance (5 papers) and Innovation and Knowledge Management (3 papers) and collaborates with scholars based in Hong Kong, China and United States. Xu Zheng's co-authors include Guijun Zhuang, Chenting Su, Marko Grünhagen, Zhilin Yang and Jeff Jianfeng Wang and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research
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