Yasir Tanveer
About
Yasir Tanveer has authored 17 papers that have received a total of 295 indexed citations.
This includes 9 papers in Sociology and Political Science, 9 papers in Marketing and 7 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Environmental Sustainability in Business (4 papers). Yasir Tanveer is often cited by papers focused on Digital Marketing and Social Media (7 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Environmental Sustainability in Business (4 papers) and collaborates with scholars based in China, Pakistan and United States. Yasir Tanveer's co-authors include Umair Akram, Muhammad Bilal, Zubair Akram, Changfeng Wang and Muhammad Kaleem Khan and has published in prestigious journals such as Personnel Review, International Journal of Conflict Management and Asia Pacific Journal of Marketing and Logistics
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