Ze Wang

17 papers and 376 indexed citations i.

Ze Wang has authored 17 papers that have received a total of 376 indexed citations. This includes 8 papers in Sociology and Political Science, 7 papers in Marketing and 4 papers in Experimental and Cognitive Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (3 papers) and Evolutionary Psychology and Human Behavior (3 papers). Ze Wang is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (3 papers) and Evolutionary Psychology and Human Behavior (3 papers) and collaborates with scholars based in United States, China and Latvia. Ze Wang's co-authors include Surendra N. Singh, Liu Fan, Sanjay Mishra and Yexin Jessica Li and has published in prestigious journals such as Academy of Management Journal, Journal of Consumer Research and European Journal of Operational Research