Zheng Xiang
About
Zheng Xiang has authored 78 papers that have received a total of 7.0k indexed citations.
This includes 59 papers in Sociology and Political Science, 28 papers in Marketing and 18 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (53 papers), Diverse Aspects of Tourism Research (34 papers) and Technology Adoption and User Behaviour (18 papers). Zheng Xiang is often cited by papers focused on Digital Marketing and Social Media (53 papers), Diverse Aspects of Tourism Research (34 papers) and Technology Adoption and User Behaviour (18 papers) and collaborates with scholars based in United States, China and Hong Kong. Zheng Xiang's co-authors include Daniel R. Fesenmaier, Ulrike Gretzel, Rob Law and Weiguo Fan and has published in prestigious journals such as Tourism Management, Composites Science and Technology and Annals of Tourism Research
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