European Journal of Marketing

3.5k papers and 151.3k indexed citations i.

The 3.5k papers published in European Journal of Marketing in the last decades have received a total of 151.3k indexed citations. Papers published in European Journal of Marketing usually cover Marketing (1.8k papers), Organizational Behavior and Human Resource Management (1.1k papers) and Strategy and Management (944 papers) specifically the topics of Consumer Behavior in Brand Consumption and Identification (1.2k papers), Customer Service Quality and Loyalty (938 papers) and Digital Marketing and Social Media (541 papers). The most active scholars publishing in European Journal of Marketing are John M.T. Balmer, Leslie de Chernatony, Adamantios Diamantopoulos, Kjell Grønhaug and Aron O’Cass