Alan T. Shao

29 papers and 686 indexed citations i.

Alan T. Shao has authored 29 papers that have received a total of 686 indexed citations. This includes 12 papers in Strategy and Management, 12 papers in Marketing and 5 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (12 papers), Marketing and Advertising Strategies (6 papers) and International Business and FDI (5 papers). Alan T. Shao is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (12 papers), Marketing and Advertising Strategies (6 papers) and International Business and FDI (5 papers) and collaborates with scholars based in United States, Australia and Hong Kong. Alan T. Shao's co-authors include Yeqing Bao, Paul Herbig, Monica L. Perry, John S. Hill and David S. Waller and has published in prestigious journals such as Journal of International Business Studies, Journal of the Academy of Marketing Science and Industrial Marketing Management