Alessandro Biraglia
About
Alessandro Biraglia has authored 17 papers that have received a total of 493 indexed citations.
This includes 10 papers in Marketing, 7 papers in Sociology and Political Science and 5 papers in Social Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Digital Marketing and Social Media (6 papers) and Cultural Differences and Values (3 papers). Alessandro Biraglia is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Digital Marketing and Social Media (6 papers) and Cultural Differences and Values (3 papers) and collaborates with scholars based in United Kingdom, China and Austria. Alessandro Biraglia's co-authors include Ambra Brizi, J. Joško Brakus, Vita Kadile, Lucia Mannetti and Aulona Ulqinaku and has published in prestigious journals such as Journal of Marketing, Journal of Consumer Research and Journal of Business Research.
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