Allan K. K. Chan
About
Allan K. K. Chan has authored 32 papers that have received a total of 813 indexed citations.
This includes 13 papers in Marketing, 11 papers in Organizational Behavior and Human Resource Management and 9 papers in Experimental and Cognitive Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Language, Metaphor, and Cognition (8 papers) and Linguistics, Language Diversity, and Identity (8 papers). Allan K. K. Chan is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Language, Metaphor, and Cognition (8 papers) and Linguistics, Language Diversity, and Identity (8 papers) and collaborates with scholars based in Hong Kong, United States and China. Allan K. K. Chan's co-authors include Yizheng Shi, Guicheng Shi, Cheng Lu Wang, Romie Frederick Littrell and Marc Fetscherin and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Industrial Marketing Management
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