Anil Menon

35 papers and 4.5k indexed citations i.

Anil Menon has authored 35 papers that have received a total of 4.5k indexed citations. This includes 10 papers in Strategy and Management, 8 papers in Marketing and 5 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Innovation and Knowledge Management (7 papers), Customer Service Quality and Loyalty (5 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Anil Menon is often cited by papers focused on Innovation and Knowledge Management (7 papers), Customer Service Quality and Loyalty (5 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers) and collaborates with scholars based in United States. Anil Menon's co-authors include Sundar G. Bharadwaj, Ajay Menon, P. Rajan Varadarajan, James B. Wilcox and Adel Sakr and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research