Anne L. Balazs

11 papers and 284 indexed citations i.

About

Anne L. Balazs has authored 11 papers that have received a total of 284 indexed citations. This includes 4 papers in Marketing, 3 papers in Strategy and Management and 3 papers in Neuropsychology and Physiological Psychology. The topics of these papers are Aging and Gerontology Research (3 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and Customer Service Quality and Loyalty (2 papers). Anne L. Balazs is often cited by papers focused on Aging and Gerontology Research (3 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and Customer Service Quality and Loyalty (2 papers) and collaborates with scholars based in United States and Saudi Arabia. Anne L. Balazs's co-authors include George M. Zinkhan, Charles D. Schewe, Linda A. Hayes, Harlan E. Spotts and Ali Dehghan and has published in prestigious journals such as Journal of Business Research, Psychology and Marketing and Journal of International Marketing

In The Last Decade

Rankless by CCL
2025