Ashish Sinha
About
Ashish Sinha has authored 42 papers that have received a total of 759 indexed citations.
This includes 17 papers in Marketing, 9 papers in Economics and Econometrics and 7 papers in Infectious Diseases. The topics of these papers are Consumer Market Behavior and Pricing (12 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Consumer Retail Behavior Studies (5 papers). Ashish Sinha is often cited by papers focused on Consumer Market Behavior and Pricing (12 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Consumer Retail Behavior Studies (5 papers) and collaborates with scholars based in India, Australia and New Zealand. Ashish Sinha's co-authors include Kamlesh Jain, Liem Viet Ngo, Tania Bucic, Peter T. L. Popkowski Leszczyc and Nicholas J. Ashill and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research
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