Ashwin Malshe
About
Ashwin Malshe has authored 17 papers that have received a total of 431 indexed citations.
This includes 8 papers in Marketing, 5 papers in Strategy and Management and 4 papers in Accounting. The topics of these papers are Consumer Market Behavior and Pricing (5 papers), Auditing, Earnings Management, Governance (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Ashwin Malshe is often cited by papers focused on Consumer Market Behavior and Pricing (5 papers), Auditing, Earnings Management, Governance (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers) and collaborates with scholars based in United States, France and India. Ashwin Malshe's co-authors include Anatoli Colicev, Koen Pauwels, Manoj K. Agarwal, Subimal Chatterjee and Charles C. Reed and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research
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