Avinandan Mukherjee

53 papers and 2.1k indexed citations i.

Avinandan Mukherjee has authored 53 papers that have received a total of 2.1k indexed citations. This includes 20 papers in Marketing, 14 papers in Organizational Behavior and Human Resource Management and 13 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (9 papers), Environmental Sustainability in Business (6 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers). Avinandan Mukherjee is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Environmental Sustainability in Business (6 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers) and collaborates with scholars based in United States, United Kingdom and India. Avinandan Mukherjee's co-authors include Neeru Malhotra, Prithwiraj Nath, Hongwei He, Yam B. Limbu and John M. McGinnis and has published in prestigious journals such as Journal of Business Research, Communications of the ACM and European Journal of Marketing.