Blair Kidwell
About
Blair Kidwell has authored 41 papers that have received a total of 1.6k indexed citations.
This includes 20 papers in Marketing, 15 papers in Social Psychology and 12 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (17 papers), Behavioral Health and Interventions (11 papers) and Social and Intergroup Psychology (8 papers). Blair Kidwell is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (17 papers), Behavioral Health and Interventions (11 papers) and Social and Intergroup Psychology (8 papers) and collaborates with scholars based in United States. Blair Kidwell's co-authors include David M. Hardesty, Robert D. Jewell, Adam Farmer, David Brinberg and Terry L. Childers and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research
In The Last Decade
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