Bonnie B. Reece

12 papers and 273 indexed citations i.

Bonnie B. Reece has authored 12 papers that have received a total of 273 indexed citations. This includes 6 papers in Marketing, 3 papers in Sociology and Political Science and 2 papers in Experimental and Cognitive Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (4 papers), Gender Studies in Language (2 papers) and Marketing and Advertising Strategies (2 papers). Bonnie B. Reece is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Gender Studies in Language (2 papers) and Marketing and Advertising Strategies (2 papers) and collaborates with scholars based in United States. Bonnie B. Reece's co-authors include Karen M. Lancendorfer, Terry Daugherty, Nora J. Rifon, Darrel D. Muehling and Eun Mi Lee and has published in prestigious journals such as Journal of Business Research, Journal of Advertising and Journal of Public Policy & Marketing