Cathy Goodwin
About
Cathy Goodwin has authored 29 papers that have received a total of 1.4k indexed citations.
This includes 12 papers in Organizational Behavior and Human Resource Management, 12 papers in Marketing and 9 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (11 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Psychology of Social Influence (4 papers). Cathy Goodwin is often cited by papers focused on Customer Service Quality and Loyalty (11 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Psychology of Social Influence (4 papers) and collaborates with scholars based in United States and Canada. Cathy Goodwin's co-authors include Susan Spiggle, Ivan Ross, Michael A. Mayo, Ronald Paul Hill and Stephen J. Grove and has published in prestigious journals such as Journal of Business Research, European Journal of Marketing and Journal of Consumer Psychology
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