Ivan Ross
About
Ivan Ross has authored 21 papers that have received a total of 2.5k indexed citations.
This includes 6 papers in Marketing, 5 papers in Sociology and Political Science and 3 papers in Accounting. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (4 papers), Business Law and Ethics (3 papers) and Digital Marketing and Social Media (2 papers). Ivan Ross is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Business Law and Ethics (3 papers) and Digital Marketing and Social Media (2 papers) and collaborates with scholars based in United States and Canada. Ivan Ross's co-authors include Cathy Goodwin, Richard N. Cardozo, William Rudelius, F. Robert Dwyer and E. Scott Maynes and has published in prestigious journals such as Journal of Marketing, Journal of Applied Psychology and Journal of Marketing Research
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