Charles D. Bodkin
About
Charles D. Bodkin has authored 21 papers that have received a total of 371 indexed citations.
This includes 15 papers in Marketing, 7 papers in Sociology and Political Science and 6 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (8 papers), Customer Service Quality and Loyalty (6 papers) and Consumer Retail Behavior Studies (4 papers). Charles D. Bodkin is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Customer Service Quality and Loyalty (6 papers) and Consumer Retail Behavior Studies (4 papers) and collaborates with scholars based in United States and South Korea. Charles D. Bodkin's co-authors include Cara Peters, Christie H. Amato, Monica L. Perry, Thomas H. Stevenson and Scott Fitzgerald and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Industrial Marketing Management
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