Chem L. Narayana
About
Chem L. Narayana has authored 13 papers that have received a total of 424 indexed citations.
This includes 4 papers in Economics and Econometrics, 3 papers in Strategy and Management and 2 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Economic and Environmental Valuation (2 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and Franchising Strategies and Performance (2 papers). Chem L. Narayana is often cited by papers focused on Economic and Environmental Valuation (2 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and Franchising Strategies and Performance (2 papers) and collaborates with scholars based in United States. Chem L. Narayana's co-authors include Rom J. Markin, Jacob Hornik, G. Mohan Naidu, P.S. Raju and Gerald Albaum and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of International Business Studies
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