Chiquan Guo

27 papers and 730 indexed citations i.

Chiquan Guo has authored 27 papers that have received a total of 730 indexed citations. This includes 15 papers in Organizational Behavior and Human Resource Management, 12 papers in Marketing and 10 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (14 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Digital Marketing and Social Media (9 papers). Chiquan Guo is often cited by papers focused on Customer Service Quality and Loyalty (14 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Digital Marketing and Social Media (9 papers) and collaborates with scholars based in United States, China and Taiwan. Chiquan Guo's co-authors include Yong J. Wang, Songpol Kulviwat, Andy Wei Hao and Pornsit Jiraporn and has published in prestigious journals such as International Journal of Production Economics, Industrial Marketing Management and European Journal of Marketing