Cristina Mele
About
Cristina Mele has authored 53 papers that have received a total of 1.7k indexed citations.
This includes 44 papers in Marketing, 16 papers in Organizational Behavior and Human Resource Management and 14 papers in Strategy and Management. The topics of these papers are Service and Product Innovation (39 papers), Innovative Approaches in Technology and Social Development (13 papers) and Customer Service Quality and Loyalty (12 papers). Cristina Mele is often cited by papers focused on Service and Product Innovation (39 papers), Innovative Approaches in Technology and Social Development (13 papers) and Customer Service Quality and Loyalty (12 papers) and collaborates with scholars based in Italy, Sweden and Argentina. Cristina Mele's co-authors include Tiziana Russo Spena, Francesco Polese, Jaqueline Pels, Evert Gummesson and Kaj Storbacka and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and International Journal of Environmental Research and Public Health
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