Daiane Scaraboto
About
Daiane Scaraboto has authored 29 papers that have received a total of 1.1k indexed citations.
This includes 17 papers in Marketing, 15 papers in Sociology and Political Science and 4 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Sharing Economy and Platforms (6 papers). Daiane Scaraboto is often cited by papers focused on Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Sharing Economy and Platforms (6 papers) and collaborates with scholars based in Chile, Australia and Canada. Daiane Scaraboto's co-authors include Bernardo Figueiredo, Eileen Fischer, Marlon Dalmoro, Stefânia Ordovás de Almeida and Rodrigo Guesalaga and has published in prestigious journals such as Journal of Marketing, Journal of Consumer Research and Journal of Business Research
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