Edgar A. Pessemier
About
Edgar A. Pessemier has authored 47 papers that have received a total of 2.4k indexed citations.
This includes 21 papers in Marketing, 8 papers in Economics and Econometrics and 4 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (15 papers), Consumer Market Behavior and Pricing (8 papers) and Economic and Environmental Valuation (5 papers). Edgar A. Pessemier is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Consumer Market Behavior and Pricing (8 papers) and Economic and Environmental Valuation (5 papers) and collaborates with scholars based in United States and Canada. Edgar A. Pessemier's co-authors include Frank M. Bass, Douglas J. Tigert, William L. Moore, Philip C. Burger and Thomas P. Hustad and has published in prestigious journals such as American Economic Review, Journal of Marketing and Econometrica.
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