Edward L. Grubb

6 papers and 998 indexed citations i.

Edward L. Grubb has authored 6 papers that have received a total of 998 indexed citations. This includes 5 papers in Marketing, 1 paper in Sociology and Political Science and 0 papers in Industrial relations. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (5 papers) and Digital Marketing and Social Media (1 paper). Edward L. Grubb is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers) and Digital Marketing and Social Media (1 paper) and collaborates with scholars based in United States. Edward L. Grubb's co-authors include Bruce L. Stern and has published in prestigious journals such as Journal of Marketing and Journal of Marketing Research