Frank Pons
About
Frank Pons has authored 45 papers that have received a total of 1.5k indexed citations.
This includes 22 papers in Marketing, 15 papers in Sociology and Political Science and 13 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (19 papers), Customer Service Quality and Loyalty (12 papers) and Consumer Retail Behavior Studies (8 papers). Frank Pons is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (19 papers), Customer Service Quality and Loyalty (12 papers) and Consumer Retail Behavior Studies (8 papers) and collaborates with scholars based in Canada, United States and France. Frank Pons's co-authors include Michel Laroche, Mehdi Mourali, André Richelieu, Marilyn Giroux and Michel Zins and has published in prestigious journals such as Journal of Business Research, Journal of International Business Studies and Journal of Business Ethics
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