Mehdi Mourali
About
Mehdi Mourali has authored 29 papers that have received a total of 1.4k indexed citations.
This includes 16 papers in Sociology and Political Science, 12 papers in Marketing and 7 papers in Applied Psychology. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (11 papers), Behavioral Health and Interventions (7 papers) and Customer Service Quality and Loyalty (6 papers). Mehdi Mourali is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Behavioral Health and Interventions (7 papers) and Customer Service Quality and Loyalty (6 papers) and collaborates with scholars based in Canada, United States and France. Mehdi Mourali's co-authors include Frank Pons, Deborah A. Marshall, Raynell Lang, Jia Hu and Jamie L. Benham and has published in prestigious journals such as PLoS ONE, Journal of Marketing and Scientific Reports
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