G. J. Goodhardt
About
G. J. Goodhardt has authored 34 papers that have received a total of 2.0k indexed citations.
This includes 19 papers in Marketing, 9 papers in Management Science and Operations Research and 2 papers in Sociology and Political Science. The topics of these papers are Consumer Market Behavior and Pricing (14 papers), Innovation Diffusion and Forecasting (9 papers) and Consumer Retail Behavior Studies (7 papers). G. J. Goodhardt is often cited by papers focused on Consumer Market Behavior and Pricing (14 papers), Innovation Diffusion and Forecasting (9 papers) and Consumer Retail Behavior Studies (7 papers) and collaborates with scholars based in United Kingdom, Australia and United States. G. J. Goodhardt's co-authors include A. S. C. Ehrenberg, Christopher Chatfield, T. P. Barwise, A. S. C. Ehrenberg and Mark Uncles and has published in prestigious journals such as Nature, Journal of the American Statistical Association and Journal of Marketing
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