Garima Malik
About
Garima Malik has authored 37 papers that have received a total of 325 indexed citations.
This includes 14 papers in Sociology and Political Science, 12 papers in Marketing and 9 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (10 papers), Technology Adoption and User Behaviour (8 papers) and Customer Service Quality and Loyalty (8 papers). Garima Malik is often cited by papers focused on Digital Marketing and Social Media (10 papers), Technology Adoption and User Behaviour (8 papers) and Customer Service Quality and Loyalty (8 papers) and collaborates with scholars based in India, United Arab Emirates and Australia. Garima Malik's co-authors include Dharmendra Singh, Debasis Pradhan, Vipin Jain, C. K. Jha and Sonali Arora and has published in prestigious journals such as Archives of Disease in Childhood, R and D Management and International Journal of Bank Marketing
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