George S. Day
About
George S. Day has authored 132 papers that have received a total of 16.1k indexed citations.
This includes 44 papers in Strategy and Management, 22 papers in Marketing and 18 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Business Strategy and Innovation (23 papers), Innovation and Knowledge Management (21 papers) and Customer Service Quality and Loyalty (16 papers). George S. Day is often cited by papers focused on Business Strategy and Innovation (23 papers), Innovation and Knowledge Management (21 papers) and Customer Service Quality and Loyalty (16 papers) and collaborates with scholars based in United States, Canada and United Kingdom. George S. Day's co-authors include Paul J. H. Schoemaker, David A. Aaker, David B. Montgomery, Robin Wensley and Allan D. Shocker and has published in prestigious journals such as Journal of Marketing, Strategic Management Journal and Journal of Applied Psychology
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