Gergely Nyilasy
About
Gergely Nyilasy has authored 18 papers that have received a total of 700 indexed citations.
This includes 10 papers in Marketing, 5 papers in Strategy and Management and 4 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (8 papers), Media Influence and Health (4 papers) and Corporate Identity and Reputation (4 papers). Gergely Nyilasy is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (8 papers), Media Influence and Health (4 papers) and Corporate Identity and Reputation (4 papers) and collaborates with scholars based in Australia, United States and Sweden. Gergely Nyilasy's co-authors include Leonard N. Reid, Märt Ots, Karen Whitehill King, Eun Sook Kwon and Peggy J. Kreshel and has published in prestigious journals such as Journal of Marketing, Journal of Business Ethics and European Journal of Marketing
In The Last Decade
Explore authors with similar magnitude of impact
Top countries impacted by papers by Tat‐San Lau Top fields papers by Nathalie Favre are about Top journals papers by A. Liutkus are published in Top countries impacted by papers by Julianna J. Tomlinson Top fields papers by Keri Marshall are about Top authors papers by W. Barclay Shoemaker are co-authored with Top journals papers by Mohamad Javad Alizadeh are published in Top journals papers by Randy R. Simonson are published in