Gilbert D. Harrell
About
Gilbert D. Harrell has authored 21 papers that have received a total of 1.6k indexed citations.
This includes 8 papers in Marketing, 4 papers in Organizational Behavior and Human Resource Management and 2 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (4 papers), Customer Service Quality and Loyalty (3 papers) and Consumer Market Behavior and Pricing (2 papers). Gilbert D. Harrell is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Customer Service Quality and Loyalty (3 papers) and Consumer Market Behavior and Pricing (2 papers) and collaborates with scholars based in United States, Latvia and Russia. Gilbert D. Harrell's co-authors include Peter Bennett, Michael D. Hutt, Robert Mackoy, Kathleen M. Rassuli and James C. Anderson and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research
In The Last Decade
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