Gordon L. Patzer
About
Gordon L. Patzer has authored 19 papers that have received a total of 728 indexed citations.
This includes 8 papers in Experimental and Cognitive Psychology, 8 papers in Marketing and 4 papers in Clinical Psychology. The topics of these papers are Evolutionary Psychology and Human Behavior (8 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Ethics in Business and Education (3 papers). Gordon L. Patzer is often cited by papers focused on Evolutionary Psychology and Human Behavior (8 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Ethics in Business and Education (3 papers) and collaborates with scholars based in United States. Gordon L. Patzer's co-authors include Mohammed Y. A. Rawwas, Kenneth G. Busch, Peter H. Reingen, Scott J. Vitell and Michael L. Klassen and has published in prestigious journals such as Contemporary Sociology A Journal of Reviews, Journal of Marketing and Journal of Marketing Research.
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