Hyun Ju Jeong

38 papers and 551 indexed citations i.

Hyun Ju Jeong has authored 38 papers that have received a total of 551 indexed citations. This includes 16 papers in Sociology and Political Science, 11 papers in Marketing and 6 papers in Communication. The topics of these papers are Digital Marketing and Social Media (14 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Media Influence and Health (5 papers). Hyun Ju Jeong is often cited by papers focused on Digital Marketing and Social Media (14 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Media Influence and Health (5 papers) and collaborates with scholars based in United States and South Korea. Hyun Ju Jeong's co-authors include Hye‐Jin Paek, Kyu Jam Hwang, Mikyoung Kim, Junyoung Kim and Mira Lee and has published in prestigious journals such as Journal of Business Research, Frontiers in Microbiology and Molecules.