Iguácel Melero

11 papers and 610 indexed citations i.

Iguácel Melero has authored 11 papers that have received a total of 610 indexed citations. This includes 8 papers in Marketing, 7 papers in Organizational Behavior and Human Resource Management and 3 papers in Strategy and Management. The topics of these papers are Customer Service Quality and Loyalty (6 papers), Environmental Sustainability in Business (4 papers) and Consumer Retail Behavior Studies (3 papers). Iguácel Melero is often cited by papers focused on Customer Service Quality and Loyalty (6 papers), Environmental Sustainability in Business (4 papers) and Consumer Retail Behavior Studies (3 papers) and collaborates with scholars based in Spain and Mexico. Iguácel Melero's co-authors include F. Javier Sesé, Jesús Cambra‐Fierro, María Eugenia López-Pérez, Teresa Montaner Gutiérrez and Edgar Centeno and has published in prestigious journals such as Tourism Management, Journal of Retailing and Business Strategy and the Environment.